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An Introduction to Paper by Facebook

If you’re one of the many who hasn’t downloaded Paper by Facebook because your friends are saying they don’t like it you’re missing out on a great app. Facebook is letting you build your own portable, beautiful and totally customizable newspaper.

Let’s face it, people are probably just saying they don’t like the app because it’s new and every time Facebook changes something people jump on the ‘I hate it’ train. So, let’s take a little journey through setting up your newly established Paper app… (more…)

How To Handle Social Media Complainers

The odds that your company will one day experience the ‘social media complainer’ are high. Even more so if you are involved in the service industry. So, what do you do when an unhappy customer decides to let you have it online?

Well, first you need to identify what type of complainer you are dealing with and then follow through accordingly. We thought this infographic would be perfect for helping you handle social media complainers, just in time for the holidays. (more…)

What color is this? An interesting debate.

What color is this?

Recently a friend posted an image of a solid color on Facebook with a simple question:

What color is this?

Not a question you might ask yourself too often, but you may be surprised how many different variations, practices and methods there are to answering that question.

There were a variety of answers. (more…)

Analyzing search trends to gain insight into customer demand

Search Engine Optimization…we’ve all heard of it.

When most people think of SEO they think of getting keywords to the top of Google to bring targeted traffic to a website. Fundamentally that is the main purpose of SEO, but very few people consider other ways that SEO can be utilized to help your marketing, innovation efforts and overall business strategy. (more…)

10 CSS Tricks for All WordPress Designers

Let’s dive in, shall we? When it comes to WordPress, even the best themes need a little tweaking. Below I have added CSS tricks and tips to make WordPress designer’s jobs just a bit easier. Make sure to check out the resources at the very bottom too. Enjoy! (more…)


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